The ultimate lead qualification guide
On our Inner Circle calls, we keep talking about the four things that keep small businesses from growing.
Lead generation is the number one reason small businesses do not grow. However, most people fail...
5 Things Not To Do When Your Business is Not Doing Well
Sep 29, 2020
When I hear entrepreneurs complain about their business, they blame the economy, their staff, their locations, their education, but they rarely talk about their own effort. So, instead of helping them do more, I ask them to do less of everything.
Entrepreneurs are great at adding to their...
Someday Our Kids Will Ask Us About 2020
Sep 28, 2020
My father did not graduate from high school, and none of his 8 siblings stepped a foot on a college campus. My father, like his father, like his grandfather, lived a very poor life. They had enough food, very little water, and a lot of character. My father is a captivating storyteller. Every...
Stand Straight with your Shoulders Back
Sep 24, 2020
Stand Straight with your Shoulders Back
Jordan Peterson is a Canadian clinical psychologist argues that poor posture impacts your chances of winning in life. He examined how lobsters engage in dominance rituals and the lobster who wins gains a better position in the social hierarchy. The winner...
8 Steps to Start Your Own Business
Sep 23, 2020
Investing your time and money writing a detailed business plan is a waste of time. A business plan is a guess at best. There is nothing wrong with dreaming and guessing what is going to happen 5 years from today, just do not build your business on shaky grounds, on a predication.
Banks ask for...
No One is One Funnel Away
Sep 22, 2020
No One is One Funnel Away
Marketing is the act of telling stories about your products.
Selling is a part of your marketing strategy, but it can not be the only part.
To be a successful marketer, you have to get personal and perform two essential functions:
1. Solve your ideal client's main...
5 Steps To Create Loyal Customers
Sep 21, 2020
5 Steps To Create Loyal Customers
Most likely what brands are trying to sell you and what you need is not the same thing. Most brands do not know that because they do not listen to end-users. I once worked for a restaurant chain, and the chief operating officer who lives in...
Stop Making Choices That Are Not Yours To Make
Sep 19, 2020
Stop making choices that are not yours to make.
The choice is easy when you involve the right people. I went to the store to get some juice for my youngest son, and I could not make a choice. There are 30 different brands, flavors, colors, and shapes.
Instead of...
Three Models for Quick Lead Qualification
Sep 17, 2020
- Three Models for Quick Lead Qualification
When I Grow UP
Sep 17, 2020
When I grow up
My son is a dreamer and he says "When I grow up" about 20 times per day. I love everything that comes after these words. When I grow up is a powerful term. My job as a dad to make sure that I do not judge what comes after these words. One day, he wants to be an engineer, and...
What Is The Easiest Way To Fix Your Problems?
Sep 16, 2020
What Is The Easiest Way To Fix Your Problems?
The easiest way to fix your problems is to lower the bar. If you can not get your employees to show up at 8, tell them to show up at 8:30. If you can not offer a warranty for 3 years, offer it for 2 years. If you can not work out 3 times per week,...
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